Responsibilities and tasks
Unite Us, Inc. 09/21 – 08/23
Director Product Operations - Healthcare/Social care
- As Director of Product Ops, I established and led the initial Product Operations team, integrating various SaaS product and software development processes using the Agile framework.
- Created and managed the company's first DevOps roadmap in 2021 toward our new CI/CD process.
- Innovated and implemented an optimized Feedback Loop process, enabling quantitative assessment and prioritization of customer experience needs through a data-driven matrixed formula.
- Helped integrate InMoment, a Customer Experience Management (CXM) software, enabling us to deliver a diverse range of surveys to our software users. This integration empowered us to conduct quantitative and qualitative analysis and interpret and take action in planning customer success enhancements.
- Successfully researched, selected, and procured multiple vendor tools, including the purchase and complex replacement of the previous data analytics tool (Mixpanel to Pendo).
- Transitioned to Director of Product Management in 2022, overseeing and fully operationalizing three (3) new product teams: Resources Data (B2B), Resource Directory (B2C), and Internal Tools.
- Developed two-year strategies, 12-18 months roadmaps, and OKRs for each team, driving SaaS products expansion, profitability, consumer acquisition, market penetration, forecasting, and team goal development.
- Collaborated cross-functionally on a GTM strategy, pricing, and monetization for the first mobile-responsive, B2C MVP version of the Resource Directory SaaS product with finance, legal, marketing, solution engineering, sales, sales operations, customer success, and other market-facing teams.
- End-to-end product team responsibility from concept development to go-to-market.